Retail media has become a core channel for consumer brands, and every retailer has its own platform, data and rules. Without a clear plan, budgets get spread thin and results are hard to read.
Partner with a 1o8 retail media team that works inside these platforms every week. We build a plan around your retailers, your margins and your sales goals, then optimize bids, budgets and SKUs against return on ad spend, not vanity metrics.
Shoppers on Amazon, Walmart.com, Target.com and Instacart are already searching for products like yours. We build sponsored product, search and display campaigns organized by branded, category and competitor intent, so you defend your brand terms, win category searches and earn share from competitors.
Turn online ads into in-store sales.
Most CPG sales still happen in the store. We connect paid social and retail media to the shelf with store-intent targeting, retailer-specific offers and rebate partners like Aisle, so you can see which ads drive trips to the aisle, not just clicks.
Measure what actually moves product.
Every retailer reports results differently. We bring them into one view with clear KPIs: return on ad spend, new-to-brand sales, units per week and in-store actions. You get a short list of numbers that matter, reviewed on a regular cadence, with a plan for what changes next.
While we love baked snacks, we’re not a cookie-cutter retail media agency. You won’t get a one-size-fits-all plan. We build each program around your retailers, your SKUs and your margins, and we bring in creative from our in-house studio and test kitchens when your ads need fresh product imagery.
Retail media management across every major network.
To win at retail, you need more than good placement. At 1o8, you’ll work with a team that plans, manages and optimizes campaigns across the retail media networks your shoppers use, including:
Amazon Ads
Walmart Connect
Target Roundel
Instacart Ads
Kroger Precision Marketing
Albertsons Media Collective
Meijer Media
Let’s talk about your retail media plan.
Have a retailer launch coming up, or want a second set of eyes on your current retail media? We’d love to partner with you.